Cultural Capital Apparatus: Relasi Kuasa Bisnis dan Media dalam Globalisasi

JURNAL KOMUNIKASI

Volume 1, Nomor1, Oktober 2006

ISSN 1970-848X

 

Cultural Capital Apparatus:

Relasi Kuasa Bisnis dan Media dalam Globalisasi

 

Oleh  Muzayin Nazaruddin

 

 

Abstract

            In front of global capitalism, the state is no longer be a main power. The sources and power relations upon the society are getting more complicated. But, one thing we have to say directly, power transition from state to business power which is run by multinational corporations is now happening. This transition brings neoliberalism ideology as the only one epistemology that reducts human as homo economicus. In this historical context, mass media and entertainment industries become a part of business power along with their orientation to accumulate the capital. Media and entertainment industries become one of capital apparatuses, cultural capital apparatus to be exact.

This thesis can be proved by a main-general phenomenon: media indutries are becoming more and more concentrated, and the dominant players are the huge global media conglomerates. This media conglomeration become a clarifier for the interest’s bias of the stakeholders in media reporting, media content uniformity, decline of the journalistic’s quality, media information commercialitation, and orientation to the entertainment programs. Media content uniformity barely campaign banalitation of thought, hedonism, consumerism and commercialitation in almost all parts of life. All of them is in the line with the neoliberal ideology that being carried by the media itself.

 

Penerbit
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA

Jadwal UTS semester Ganjil (09/10)

JADWAL UJIAN TENGAH SEMSTER (UTS)
SEMESTER GANJIL TA. 2009/2010
PRODI ILMU KOMUNIKASI
FAKULTAS PSIKOLOGI DAN ILMU SOSIAL BUDAYA

 
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Outline Skripsi III

DAFTAR STATUS OUTLINE SKRIPSI

PERIODE KE III SEMESTER GANJIL 2009/2010

Corporate Social Responsibility (CSR): the Communication Challenge

JURNAL KOMUNIKASI

Volume 3, Nomor 2, April 2009

ISSN 1970-848X

 

Corporate Social Responsibility (CSR): the Communication Challenge

Oleh: Dyah Pitaloka, SH., MA

Abstract

Corporate Social Responsibility has now face a new challenge. Skepticism and untruthful reaction from public and stakeholders rise as a form of response toward the practice of Corporate Social Responsibility.  Latest research in England found that UK’s biggest corporation facing the same condition as the public level of trust declining and skepticism towards corporate efforts rising up (Hawkins, 2005). This negative perception and skepticism toward the CSR messages communicate by the corporate has a matter of fact become challenge for the future development of the practice of CSR. Moreover, the response given by the media, pressuring groups and other significant groups in the community cannot be considered as a friendly and supportive action. It takes more than just a 30 second spots of TV commercial to build public trust and support. Detail information gained from an open dialogue with various stakeholders will give a better picture of how people think, hope, expect from corporation and its action.

Penerbit :
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA

 

 

 

 

Communicating Corporate Social Responsibility Responsibly

JURNAL KOMUNIKASI

Volume 3, Nomor2, April 2009

ISSN 1970-848X

 

Communicating Corporate Social Responsibility Responsibly

 

Oleh: Nia Sarinastiti

 

Abstract

Menjalankan dan mengkomunikasikan mengenai upaya perusahaan dalam menjalankan Corporate Social Responsibility (CSR, Tanggung Jawab Sosial Perusahaan) sangat beragam.  Namun seringkali komunikasi lebih mengutamakan pada pandangan perusahaan bukan mengutamakan pada pandangan stakeholder, atau partisipasi mereka dalam program CSR tersebut.Tulisan ini berusaha mengangkat bagaimana sebaiknya mengkomunikasi program CSR secara layak (dan bertanggung jawab) untuk dikembangkan oleh perusahaan sebagai bagian dari aktivitas public relations/corporate communication mereka.Dalam tulisan ini akan membahas upaya yang dilakukan oleh Accenture – konsultan manajemen dan teknologi – dalam mengkomunikasikan aktivitas CSR mereka.

 

Key words:

Corporate Social Responsibility, Public Relations, Corporate Communication, corporate giving, etika komunikasi

 

Penerbit :
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA

 

 


[1] Dosen Fakultas Ilmu Administrasi Unika Atma Jaya – Jakarta dan Program Studi Ilmu Komunikasi, Pasca Sarjana Universitas Indonesia.  Konsultan komunikasi Multi Donor Fund dan Java Reconstruction Fund untuk Bank Dunia dan Senior Advisor Marketing & Communication untuk Accenture.

Ideologi Islam dalam Kebijakan Redaksional Harian Umum Republika

JURNAL KOMUNIKASI

Volume 3, Nomor1, Oktober 2008

ISSN 1970-848X

 

Ideologi Islam dalam Kebijakan Redaksional Harian Umum Republika:

Analisis Wacana Kritis tentang Pemberitaan Konflik PKB dan Film Fitna

 

Oleh: M. Exsa Firmansyah

 Abstract:

This research focus on Islamic ideology in the redactional policy, that was one of the internal factor when creating a Republika news product towards PKB conflict, Ahmadiyah cult and Fitna controversy. The analysis of content at PKB’s conflict was shown Republika’s neutral display. Its neutral display was shown by the theme, the option of people who was being the source. While, at the Fairclough text analysis, Republika was shown the negative effect from  that conflict which didn’t have  the good effect for two sides, but could bring the negative effect for the party. For  the news of Ahmadiyah,  the content analysis was shown Republika’s position  as  one  side  which  against  Ahmadiyah  with  used  perception  that Ahmadiyah  is untrue  side. From the research the researcher done, there`s a conclusion that islamic ideology in the Republika redactional policy, can be categorized as the form of conservative Islamic ideology.

 

Panduan Skripsi

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Penerimaan Outline Skripsi Gelombang III (2009/2010)

PENGUMPULAN OUTLINE SKRIPSI GELOMBANG KE III SEMESTER GANJIL 2009/2010
DITERIMA TANGGAL 14 – 23 OKTOBER 2009 PUKUL 15.00 WIB

Outline Skripsi II

DAFTAR STATUS OUTLINE SKRIPSI

PERIODE KE II SEMESTER GANJIL 2009/2010

Arsip Abstrak Skripsi Komunikasi UII (1)

Relasi Dua Tubuh Dalam Majalah Perempuan (Analisis Semiotika Tentang Relasi Laki-laki dan Perempuan dalam Rubrik) Man Manual di Majalah Cosmopolitan Indonesia)

Strategi Off Air Sebagai Upaya Peningkatan Bisnis Radio (Studi Deskriptif Terhadap Radio Q dan Swaragama Yogyakarta)

Manajemen Pemasaran Radio Swasta di Boyolali(Studi  Deskriptif Kualitatif tentang Strategi Manajemen Pemasaran Radio CJDW dan Karysma dalam Menarik Pengiklan dan Pendengar)

Hubungan Budaya Organisasi dan Iklim Komunikasi Terhadap Kinerja Karyawan Radio PTDI Medari

Manajemen Penyiaran TVRI Daerah Pasca Transformasi Menjadi Televisi Publik (Studi Deskriptif pada Stasiun TVRI Daerah Istimewa Yogyakarta)

Analisis Model Produksi Berita Televisi Lokal (Studi Deskriptif Kualitatif Analisis Model Produksi Berita Daerah Di TVRI SP Kalimantan Selatan dan Banjar TV

Hegemoni Patriarki dalam Lagu Pop Indonesia Kontemporer

Partisipasi Perempuan dalam Kebijakan Produksi Siaran di Televisi (Studi Deskriptif di TVRI Jogja dan RBTV)

Kebijakan Waktu Siar Program Siaran Radio (Kajian Deskriptif Perbandingan Antara Radio Prambors dan I-Radio Yogyakarta  

Ideologi Islam Dalam Kebijakan Redaksional Harian Umum Republika (Analisis Wacana Kritis Berita-berita Republika Tentang Konflik Partai Kebangkitan Bangsa, Ahmadiyah, dan Kontroversi Film Fitna)