Nowadays, when the pandemic of Corona Virus Disease (Covid-19) is reaching almost all of the country in the world, everything is changing. Every kind of activities are going to be ‘New Normal.’ This is what we call that the usual become unusual. And also, the unusual becoming more usual. It is also happen at these university’s routine. When the marketing communication (marcomm) had a lot of offline activities of university promotion, now they are become online activities. When the course and study was being done by offline meeting, now every meeting is prohibited instead of online meeting. Zoom, Webex, Google meet, WhatsApp, and other communication apps become the hero among the physical distancing policies today.
It is also happen at Public Relation (PR) routine. Not only at UII, indeed. Everything, everywhere, every person will affect with these pandemic condition. It is also a lot of finding and new way to do PR and mar-comm routines. There will be a lot obstacles and also easiness. One of the difficulties is there will be a big adaptation to move from conventional way of PR activities. The PR officer should adapt faster in order to gain a big PR impact tomorrow. Indeed, the Safety Protocol should always done in every PR activities.
But, there will be some tricks and tips. There’s ease behind hardship. And only they who believe the classic proverb “Where there is a will, there is a way” that will win the battle in the middle of the pandemic.
Hence, International Program of UII’s Communication Science Department invite you all to discuss the tricks, the tips, and the strategy of PR in the middle of these pandemic. We invite you to join our webinar tomorrow in the zoom conference at Friday, May, 15th, 2020.
Ricky Iskandar (Corporate PR Specialist Regional Forest Interactive), Aziz Malek (Digital Strategist Team Lead Forest Interactive), and Ratna Permata Sari (Lecturer in Communication Science Department) will speak all about Digital PR during Pandemic. So, what are you waiting for? Just Join us at Zoom tomorrow Friday.