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JURNAL KOMUNIKASI
Volume 1, Nomor1, Oktober 2006
ISSN 1970-848X
Cultural Capital Apparatus:
Relasi Kuasa Bisnis dan Media dalam Globalisasi
Oleh Muzayin Nazaruddin
Abstract
In front of global capitalism, the state is no longer be a main power. The sources and power relations upon the society are getting more complicated. But, one thing we have to say directly, power transition from state to business power which is run by multinational corporations is now happening. This transition brings neoliberalism ideology as the only one epistemology that reducts human as homo economicus. In this historical context, mass media and entertainment industries become a part of business power along with their orientation to accumulate the capital. Media and entertainment industries become one of capital apparatuses, cultural capital apparatus to be exact.
This thesis can be proved by a main-general phenomenon: media indutries are becoming more and more concentrated, and the dominant players are the huge global media conglomerates. This media conglomeration become a clarifier for the interest’s bias of the stakeholders in media reporting, media content uniformity, decline of the journalistic’s quality, media information commercialitation, and orientation to the entertainment programs. Media content uniformity barely campaign banalitation of thought, hedonism, consumerism and commercialitation in almost all parts of life. All of them is in the line with the neoliberal ideology that being carried by the media itself.
Penerbit
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA
JURNAL KOMUNIKASI
Volume 3, Nomor 2, April 2009
ISSN 1970-848X
Corporate Social Responsibility (CSR): the Communication Challenge
Abstract
Corporate Social Responsibility has now face a new challenge. Skepticism and untruthful reaction from public and stakeholders rise as a form of response toward the practice of Corporate Social Responsibility. Latest research in England found that UK’s biggest corporation facing the same condition as the public level of trust declining and skepticism towards corporate efforts rising up (Hawkins, 2005). This negative perception and skepticism toward the CSR messages communicate by the corporate has a matter of fact become challenge for the future development of the practice of CSR. Moreover, the response given by the media, pressuring groups and other significant groups in the community cannot be considered as a friendly and supportive action. It takes more than just a 30 second spots of TV commercial to build public trust and support. Detail information gained from an open dialogue with various stakeholders will give a better picture of how people think, hope, expect from corporation and its action.
Penerbit :
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA
JURNAL KOMUNIKASI
Volume 3, Nomor2, April 2009
ISSN 1970-848X
Communicating Corporate Social Responsibility Responsibly
Abstract
Menjalankan dan mengkomunikasikan mengenai upaya perusahaan dalam menjalankan Corporate Social Responsibility (CSR, Tanggung Jawab Sosial Perusahaan) sangat beragam. Namun seringkali komunikasi lebih mengutamakan pada pandangan perusahaan bukan mengutamakan pada pandangan stakeholder, atau partisipasi mereka dalam program CSR tersebut.Tulisan ini berusaha mengangkat bagaimana sebaiknya mengkomunikasi program CSR secara layak (dan bertanggung jawab) untuk dikembangkan oleh perusahaan sebagai bagian dari aktivitas public relations/corporate communication mereka.Dalam tulisan ini akan membahas upaya yang dilakukan oleh Accenture – konsultan manajemen dan teknologi – dalam mengkomunikasikan aktivitas CSR mereka.
Key words:
Corporate Social Responsibility, Public Relations, Corporate Communication, corporate giving, etika komunikasi
Penerbit :
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA
[1] Dosen Fakultas Ilmu Administrasi Unika Atma Jaya – Jakarta dan Program Studi Ilmu Komunikasi, Pasca Sarjana Universitas Indonesia. Konsultan komunikasi Multi Donor Fund dan Java Reconstruction Fund untuk Bank Dunia dan Senior Advisor Marketing & Communication untuk Accenture.
JURNAL KOMUNIKASI
Volume 3, Nomor1, Oktober 2008
ISSN 1970-848X
Ideologi Islam dalam Kebijakan Redaksional Harian Umum Republika:
Analisis Wacana Kritis tentang Pemberitaan Konflik PKB dan Film Fitna
Oleh: M. Exsa Firmansyah
Abstract:
This research focus on Islamic ideology in the redactional policy, that was one of the internal factor when creating a Republika news product towards PKB conflict, Ahmadiyah cult and Fitna controversy. The analysis of content at PKB’s conflict was shown Republika’s neutral display. Its neutral display was shown by the theme, the option of people who was being the source. While, at the Fairclough text analysis, Republika was shown the negative effect from that conflict which didn’t have the good effect for two sides, but could bring the negative effect for the party. For the news of Ahmadiyah, the content analysis was shown Republika’s position as one side which against Ahmadiyah with used perception that Ahmadiyah is untrue side. From the research the researcher done, there`s a conclusion that islamic ideology in the Republika redactional policy, can be categorized as the form of conservative Islamic ideology.
JURNAL KOMUNIKASI
Volume 3, Nomor1, Oktober 2008
ISSN 1970-848X
Oleh Nyarwi
Abstract
After the post New Order Regime Soeharto, the Indonesian mass media industries have been developing their self as media conglomeration model. Some group of media industries manufactured their symbolic reality based on the power of commoditization of their business networking industries of broadcasting industries, newspaper industries and also multimedia industries as a part of new media competitions. This paper will examine and reflected the impact of media conglomeration of mass media industries on pratical construction of Indonesia democracy after Post New Order Soeharto. The media duty as empowering of the public interest is the missing important thing among the owners of media industries, journalist, politician and civil society.
Penerbit :
Program Studi Ilmu Komunikasi
Fakultas Psikologi dan Ilmu Sosial Budaya
UNIVERSITAS ISLAM INDONESIA
Program Studi Ilmu Komunikasi
Fakultas Psikologi & Ilmu Sosial Budaya
Kampus Terpadu Universitas Islam Indonesia
Jl. Kaliurang km. 14,5 Sleman, Yogyakarta 55584 Indonesia
Telephone: +62-274-898444 ext. 3267
Faks: +62 274 898444 ext. 2106
Email: [email protected]